Can’t recommend this product enough. It is a strong hold without a crust and washes out really easily. Really appreciate the ingredient list and it smells incredible!

One of the best pomades I've used. Great value for money and has a pleasant smell.

Aside from the application which is a bit grippy (but that's only because I used this pomade on a pre-styled and blow dried hair - and it's more noticeable as soon as I hit it with the second or third scoop), I'm pretty much satisfied with what this product has to offer. Great hold, great control, and a nice semi-matte/natural shine (yes, I do prefer this kind of finish, it's definitely not on the low level for me but it's actually alright). The name also says it all: I can go from a neat hairdo to a more natural, modern kind of look with some textures. Highly recommended!

Oh, and the scent is pleasantly nice and LIGHT; I don't even smell anything shortly after application.

I had low expectations because I’ve been looking for texture clay and none have been any good. This clay is fantastic! Thickens my hair, brings out my waves and even smells good. I’m a real fan and will keep buying!

Just started using this recently and have been very happy with the results